branding, merchandising, marketing, social media
The By Levi storefront housed multiple clothing and poster designs, created and sold to help fund surgery for the creator (me). I assumed people would be more likely to donate money in return for an incentive (a product), so as a designer, I designed branded pieces to both raise money and act as sponsorships for my brand/work.
Each piece discusses the premise of growing up, becoming an adult, and not feeling any different than when you were a child. When are we supposed to know it all? When are we supposed to feel like adults? I don’t know yet. I don’t think anyone does.